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Case Study

#97 - 30 Year Old Entrepreneur Owns The 2nd Largest Black-Owned Truck Dealership In The USA

Korey Neal, the owner of K.Neal (Truck and Bus Center), is only one of two black-owned trucking dealership business owners. And just so you know, over 2100 non-black owners are in the industry. As a representative of the minority community, Neal has a more significant responsibility.

From almost being a professional athlete to owning a trucking business, his journey to the top is inspiring. It’s noteworthy because he started from the bottom. His father wanted him to go through every level of operations; he did everything from sweeping floors to managing the business.

K.Neal is a full-service entity that handles leasing, selling used trucks, servicing equipment, and anything in between for trucks and school buses. Not just trucking, his company also has a major presence in the school bus segment.

His take on discipline and commitment versus being the smartest guy would undoubtedly connect with the most who toil hard day in and day out.

He wants his family-owned trucking dealership company to be more than a business. A business that is for generations and the pride of minority communities.

Five key takeaways from this podcast:

  • How did Korey Neal capture the market of school buses?- How do you become an exclusive dealer?- What is the customer base?- According to Korey Neal, what is the biggest misconception about trucking dealerships?- The biggest challenges.

Final word

If you are getting into the business, get into it passionately, not because it’s cool or hot.

Listen to the podcast and get more interesting insights.

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